In graduate school these times were referred to as points of punctuated equilibrium. Moments when radical shifts occur that change the direction of the status quo. http://www.steverubel.com/facebook-now-drives-more-traffic-to-web-sites
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In graduate school these times were referred to as points of punctuated equilibrium. Moments when radical shifts occur that change the direction of the status quo.
http://www.steverubel.com/facebook-now-drives-more-traffic-to-web-sites

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via lebowitz.net

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2010-The Year Ahead: Trends and Challenges

Download now or preview on posterous
February 10th - 2010 Trends & Challenges - invite.pdf (2409 KB)

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2010-The Year Ahead: Trends and Challenges

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via smashingmagazine.com
Again, another reason why we love {e}house. Bob shared this today and it is perfect. This is paramount in connecting with your audience whether your a writer, painter, filmaker or brand-a-leer.
http://www.smashingmagazine.com/2010/01/29/better-user-experience-using-storytelling-part-one/comment-page-1/#comment-438588

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Again, another reason why we love {e}house. Bob shared this today and it is perfect. This is paramount in connecting with your audience whether your a writer, painter, filmaker or brand-a-leer.

http://www.smashingmagazine.com/2010/01/29/better-user-experience-using-storytelling-part-one/comment-page-1/#comment-438588

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via blogs.golf.com
{e}house helped make PURE GRIPS the star of the 2010 PGA Merchandise SHow. It’s no wonder why we partner with {e}house, they intuitively get what brand strategy is all about and they do it with style and grace. Everyone at Formo is very proud ‘em!
Read more about it here: http://blogs.golf.com/equipment/2010/01/grip-it-and-play-it-pure-grips.html

[...]

{e}house helped make PURE GRIPS the star of the 2010 PGA Merchandise SHow. It’s no wonder why we partner with {e}house, they intuitively get what brand strategy is all about and they do it with style and grace. Everyone at Formo is very proud ‘em!

Read more about it here:
http://blogs.golf.com/equipment/2010/01/grip-it-and-play-it-pure-grips.html

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via fastcompany.com
“Happiness is contagious, and that “contagious” quality is where design meets the market. Coca-Cola’s Happiness Machine video is a perfect example of how viral happiness can be. The brand’s first viral venture captures what happened when they placed a very special vending machine on a college campus. The video launched on January 12 [...]

“Happiness is contagious, and that “contagious” quality is where design meets the market. Coca-Cola’s Happiness Machine video is a perfect example of how viral happiness can be. The brand’s first viral venture captures what happened when they placed a very special vending machine on a college campus. The video launched on January 12 and topped a million views today based solely on people sharing the video through Twitter, Facebook, blogs, and word-of-mouth. The people in the video and people spreading the video will forever share a memory that cements the association of happiness with Coca-Cola.”

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via fastcompany.com
Fresh from Where the Wild Things Are, Spike Jonze has just announced his newest project, I’m Here, which premiers today at the Sundance Film Festival. hough it’s being premiered at film festivals and will be for sale in March, it’s also a commercial for Absolut. So the film is also a strategy for [...]

Fresh from Where the Wild Things Are, Spike Jonze has just announced his newest project, I’m Here, which premiers today at the Sundance Film Festival. hough it’s being premiered at film festivals and will be for sale in March, it’s also a commercial for Absolut. So the film is also a strategy for reintroducing branding, to audiences increasingly impervious to traditional advertising.

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via imheremovie.tumblr.com
Today Spike Jonze’s first love story premieres as part of the first-ever Opening Night’s Shorts Program at the Sundance Film Festival. I’m Here is a 30-minute love story about the relationship between two robots living in L.A. Andrew Garfield and Sienna Guillory are in the lead roles, and the soundtrack includes original music [...]

Today Spike Jonze’s first love story premieres as part of the first-ever Opening Night’s Shorts Program at the Sundance Film Festival. I’m Here is a 30-minute love story about the relationship between two robots living in L.A. Andrew Garfield and Sienna Guillory are in the lead roles, and the soundtrack includes original music by Sam Spiegel and original songs by L.A.-based art musician Aska Matsumiya and other emerging musicians.
I’m Here will also screen at the Berlin Film Festival in February followed by a global release in March here at imheremovie.com. The film is a collaboration with ABSOLUT VODKA, and the partnership acknowledges the brand’s position as a pioneering and culture-shaping brand. Come back soon for more information about the film.

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“Tell them what they need to know”

Excellent newsletter by KWE Group, Inc. A truly excellent and professional firm based in Miami, FL. One point that Karen makes particularly well begins with, “Tell them what they need to know” and discusses authenticity and transparency in communications. While this flies in the face of most traditional advertising and marketing pitches, it is the truth. And it is what is separating good and effective marketing from everything else.

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