Look Ma, we’re in the paper!
FORMO is featured in the September 20th edition of The Post & Courier, out of Charleston, SC. The Real Estate News section focuses on “Local, regional events, awards and services aimed at green building,” and featured FORMO’s platinum Green Advertising Award at The 38th Annual Creativity Awards. Note that the publication has a circulation of 100,143.
We’d like to thank The Academy….
We just found out that we have won a best in category platinum award for our Green Homes Vision Brochure and Microsite from the Creativity Awards.
Very Exciting!
Congratulations to the whole team. This in only the first award of many to come!
I recently had a gallery reception at Tag Gallery in Santa Monica. This gallery is a collection of about 40 artists and not only provides an opportunity to show your work, but it is a great source of inspiration and collaboration. Each artist is responsible for their own show; from the signage on the windows to the hanging [...]
I recently had a gallery reception at Tag Gallery in Santa Monica. This gallery is a collection of about 40 artists and not only provides an opportunity to show your work, but it is a great source of inspiration and collaboration. Each artist is responsible for their own show; from the signage on the windows to the hanging of the work to the mailing of invites. The gallery director drives PR and marketing support while the members all donate their time throughout the year for reception hosting and gallery sitting. I think it is a great example of how a community-based network of individuals can work towards the collective good of the group. Similar to what has happened with musicians leveraging the power of their fan base, vs. letting the labels dictate the when, where, how and what of their work. Not to mention a much more favorable split between artist and gallery, musician and label. 
Today was eventful. I had the opportunity to fly with a stunt pilot.
As I sat in the front seat of the small cockpit, my mind raced back to the many years I spent as a Naval Aviator. The smell, the noise, the sensations as the engine came to life and the small plane began to [...]
Today was eventful. I had the opportunity to fly with a stunt pilot.
As I sat in the front seat of the small cockpit, my mind raced back to the many years I spent as a Naval Aviator. The smell, the noise, the sensations as the engine came to life and the small plane began to roll forward. But perhaps what struck me the most today was the instinct that took over. We were completing a simple loop and as the airplane reached vertical and began to nose over towards an inverted horizon, my head instictively rolled back to look for the horizon and a reference point to keep the wings level.
20 some years and an eternity from flying an aircraft, but my instincts rolled my head back and looked for those simple reference points that I had been taught so many years ago.
The sensation changed from the exhileration of flight…to a reminisence of something I knew so well, so instictively so very long ago.
I was in control of an aircraft, I knew how to fly…and fly well…
What a day.
Welcome to FORMO//alpha. This site marks the official beginning of the launch of our ad agency, consultancy, design shop, interactive firm, new multi disciplinary group….Yeah that sounds good
We will be posting everything here from the initial ideas and looks for our identity, to personal projects we are working on, to ideas we have [...]
Welcome to FORMO//alpha. This site marks the official beginning of the launch of our ad agency, consultancy, design shop, interactive firm, new multi disciplinary group….Yeah that sounds good
We will be posting everything here from the initial ideas and looks for our identity, to personal projects we are working on, to ideas we have for our clients and insights on how we work. We intend to be a transparent as possible.
In the coming weeks we will share some of our past successes. We will officially launch the site under an amazing identity and begin to populate our portfolio, case studies bios from the partners etc…We will move from alpha to beta to LAUNCH. (Huge party at 444 king that day!)
Speaking of the partners, you will see posts here from several different members of our team. From creatives to account management, to strategy to business development. We anticipate a wide variety of topics under a number of different categories of interest. All of this content will begin to develop the fabric of FORMO.
I hope you will enjoy watching this shop literally come to life through this blog as much as we will making it a reality.
LET’S DO THIS!
